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Monday
Oct212013

High School Marketing Students Run a Restaurant

In an effort to apply classroom concepts in a real world setting, Dan Prothero of Tosa West and the business department at Tosa East received a $2,990.00 EFW grant to purchase computer-based software simulation called Virtual Business-Restaurant. The breadth and depth of the game provides an eye-opening window into the world of restaurant ownership. The lessons stimulate higher order thinking as students learn about each phase of business including market research, location selection, financial statements, menu design, pricing, purchasing, layout, staffing, marketing, and turnaround. It is like a science experiment wrapped in a restaurant simulation.

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